INIKA Organic is a brand known for its certified organic, cruelty-free, and vegan makeup and skincare products. They focus on creating clean products that enhance natural beauty while also promoting sustainability. Inika Organic offers a range of makeup infused with pure botanical extracts and rich mineral pigments, and they also have the world's first 100% Natural Skincare range infused with 5% botanical actives. The brand is recognized as Australia's only Natural beauty brand, according to INIKA Organic New Zealand.