ColourPop is a beauty brand founded in 2014 by Laura and John Nelson, known for its affordable, high-quality, and cruelty-free makeup products for eyes, lips, and face. The brand, based in Oxnard, California, is under the parent company Seed Beauty and is recognized for frequent collaborations, a wide range of colors, and staying on-trend with social media. You can purchase ColourPop products through their website and at retailers like Target and Ulta Beauty.